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So You Want to Write About Food

"Dianne Jacob is the food writer all other food writers turn to for help." -Christian Science Monitor


For those of us obsessed with discovering new foods, cooking, and culinary travel, food writing is the most satisfying and exciting way to express ourselves. I work with both exeperienced and beginning writers in three areas: cookbooks, freelance writing, and blogging.

Cookbooks: "Cookbooks are the history of an epoch. They show how people prepared and ate the ingredients available to them. Cookbooks provide answers to social, political, and economic quesitons about the society for which they were written. They are an essential ingredient to preserving our past and enhancing our future." -- Julia Child.

There’s a sensory edge to cookbooks too, and curiosity about culture, social context, and place that goes along with developing recipes. Competition is intense, however, and you need an irresistible book proposal that convinces agents and editors they must have your book. I specialize in book proposals and have contacts with agents and editors. I also edit manuscripts and am a detailed and knowledgeable recipe editor.

Freelance writing: In this economy of reduced pages, shorter assignments and lowered budgets, it's a tough market for writers. I'll help you identify new publications to pitch, come up with winning story ideas, and draft a query letter. I've even helped writers with their assignments, coaching on the final story. I know many top editors and can make introductions.

Blogging: I've coached both new and experienced writers start blogs and reposition them. It's a rewarding, easy and fast way to get your writing out into the world. I've shown writers how to make the most of Twitter and Facebook to drive traffic to their blogs.

"Dianne Jacob is a world-class word chef, a food writer's best friend." -Oakland magazine



Authors and publishers I have worked with

Food writing background

Sample articles

Free Quarterly Newsletter



Authors and publishers I have worked with include:

Robin Asbell,Big Vegan: More than 350 Recipes, No Meat/No Dairy All Delicious, Andrews-McMeel, 2011: Hired by publisher for developmental edit
Rebecca Lang,Quick-Fix Southern:Homemade Hospitality in 30 Minutes or Less, Andrews-McMeel, 2011: Coached author on book proposal
Mimi Shotland Fix, Home Baking For Profit, CreateSpace 2011: Edited manuscript
Molly O'Neill, One Big Table: 600 Recipes from the Nation's Best Home Cooks, Farmers, Fishermen, Pit-masters, and Chefs, Simon & Shuster, 2010: Edited soup chapter; contributed recipes
Roseta Cosentino and Janet Fletcher, My Calabria: Rustic Family Cooking from Italy's Undiscovered South, W.W. Norton & Company, 2010. Worked on early book proposal
Janet Fletcher, Eating Local: The Cookbook Inspired by America's Farmers, Andrews-McMeel, 2010. Hired by Sur La Table to contribute to content
Foodista Best of the Blogs Cookbook, Andrews-McMeel, 2010. Hired by publisher to edit recipes
Sur La Table, Simple Comforts: 50 Heartwarming Recipes, Andrews-McMeel, 2010. Hired by publisher to edit recipes
Romney Steele, My Nepenthe: Bohemian Tales of Food, Family and Big Sur, Andrews-McMeel, 2009. Coached author on proposal, helped her find agent, edited book
Deborah Schneider, Cooking with the Seasons at Rancho La Puerta: Recipes from the World-Famous Spa, Stewart, Tabori & Chang, 2008. Coached author on book proposal
Judy Barnes Baker, Carb Wars, 2007. Coached author on book proposal, helped author find agent
Kurt Dammeier, Pure Flavor, Clarkson Potter, 2007. Wrote early proposal, helped author find agent
Jackie Mallorca, The Wheat-Free Cook, William Morrow, 2007. Coached author on proposal
Jairemarie Pomo, The Hog Island Oyster Lover's Cookbook, Ten Speed Press, 2007. Coached author on proposal
Linda Furiya, Bento Box in the Heartland, Seal Press, 2007. Edited manuscript before submission; coached author on proposal
Melissa Guerra, Dishes From the Wild Horse Desert, Wiley, 2006. Coached author on proposal; helped her find agent
Akasha Richmond, Hollywood Dish, Penguin Putnam/ Avery, 2006. Coached author on proposal
Terri Wuerthner, In a Cajun Kitchen, St. Martin's Press, 2006. Coached author on proposal
Patricia Sinclair, Baking Basics and Beyond, Surrey Books, 2006. Winner of the 2006 Cordon D'Or Award for Best Baking Cookbook. Coached author on proposal



"I was very pleased with both Dianne's comments and edits. She read my proposal and recipes carefully, and was both thoughtful and thorough in her editing.

Dianne knows what editors look for and what they want to read, in addition to what they dislike being faced with. She grasped what my book was about and what I was trying to achieve, and she kept both in mind as she edited. Her editing was to-the-point, relevant, and gave my work the professionalism and polish it needed.

I would recommend her anytime."

- Terri Wuerthner, Food and Travel Writer, Corte Madera, CA



"While I have been a published recipe developer for many years, Dianne's editing taught me how to improve both quality and tone. Overall, she showed me how to make my style much friendlier and how to lead readers into the recipe.

With Dianne's help, directions flowed better, particularly when phrasing a technique. Her attention to recipe details was very helpful.

I sent out my proposal and two New York agents wanted to represent me. I enjoyed having to choose."

- Patricia Sinclair, Edina, Minnesota


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Food writing background

I started writing about food in 1978, when I became the editor of a city restaurant magazine. Since then I have written freelance restaurant reviews, essays, profiles, how to pieces, recipe columns, and co-authored a cookbook, Grilled Pizzas & Piadinas.

Today I edit cookbooks for publishers and individuals, I teach classes on food writing in the San Francisco Bay area and online, and continue my culinary education. I have been a speaker at conferences, including IACP and BlogHer Food.

I judge books for the James Beard Foundation and the International Association of Culinary Professionals’ annual cookbook awards. I've also judged the Bert Greene Award for Food Journalism and was a finalist in 2007.

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Sample articles

(Please note that some of these are large PDF files and may take
some time to download to your system):

Feeding the Hungry, Gastronomica magazine

Mum's Comfort Food

Uncork Your Wine Knowledge

There's Something about Mary's Kitchen

The Mango Slurp Fest

The Right Way To Buffet

Restaurant reviews:

Reviews in San Francisco Weekly

Brass Door, San Ramon

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Last updated October 25, 2011